{"id":28305,"date":"2024-10-10T17:48:55","date_gmt":"2024-10-10T15:48:55","guid":{"rendered":"https:\/\/www.heyligersarchitects.nl\/projecten\/hoofdkantoor-lipton-amsterdam\/"},"modified":"2024-10-11T11:50:54","modified_gmt":"2024-10-11T09:50:54","slug":"hoofdkantoor-lipton-amsterdam","status":"publish","type":"projecten","link":"https:\/\/www.heyligersarchitects.nl\/en\/projecten\/hoofdkantoor-lipton-amsterdam\/","title":{"rendered":"Lipton headquarters Amsterdam"},"content":{"rendered":"
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Lipton headquarters Amsterdam<\/h2>\n

Location: Eduard van Beinumstraat 18, Amsterdam
\nClient: Lipton Teas and Infusions
\nSurface: 1,597 m2
\nActivities: Design + Build interior design CO to TO, project management, directing & contracting subcontractors, general contractor
\nCompletion: February 2024
\nPhotography: Teo Krijgsman, own photography<\/p>\n

LIPTON Teas and Infusions is the company under which the Pukka, Lipton, PG Tips and T2 brands fall. Housed in the 2Amsterdam building at Amsterdam Zuidas, the new headquarters of this number one tea brand worldwide is fully aligned with the identity of these brands and represents the multicolored tea experience. <\/p>\n

The central meeting place of the office is the tea bar. According to the branding of Lipton, the \u201cLipton aroma lines\u201d can be seen here in the lighting on the ceiling and in the line pattern of the cast floor. The tea bar itself is done in a sunny yellow color, referring to the \u201crise & shine\u201d feeling a cup of tea can evoke.<\/p>\n

Behind the custom-made benches is a cabinet wall that displays the ingredients of the various tea and infusion products. The added steel rods in the previously sleek and businesslike window and door areas create a more informal, homey feel.<\/p>\n<\/div>\n <\/div>\n <\/div>\n\n

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The meeting rooms also each represent a tea brand. The T2 meeting room is designed in the style of the T2 stores, using dark materials that frame the brand’s packaging well. In the Lipton meeting room, the distinctive lines and colors of the Lipton branding are reflected in the glass walls. These are done in a gradient, referencing the color palette of freshly brewed tea. The Pukka Loft is a multifunctional space with modular furniture, suitable for brainstorming sessions, meetings or informal gatherings and lunch buffets. In the PG tips meeting room, the signature tea box colors are incorporated into the curtains and chair bases, among other things, contributing to a cohesive and brand-related interior.<\/p>\n<\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n

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<\/h2>\n

The office spaces are flexibly arranged with alternating non-personal workstations, land-based workstations for temporary use and work & consultation \u201cpods\u201d for 1 to 4 people. In front of the semicircular wall is a custom-made cabinet where seating areas are interspersed with lockers and shelves for displaying the various tea products. <\/p>\n

All materials used have been carefully selected in accordance with the highest possible sustainability requirements and contribute to the eco-friendly office. In addition, the most advanced audiovisual technology has been applied to facilitate ‘video conferencing’ worldwide and reduce aircraft use, among other things.<\/p>\n<\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n

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Want to know more about this project?<\/h1>\n <\/div>\n <\/div>\n
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Then contact Froukje Romkes at 020 627 01 62 or leave a message:<\/p>\n<\/div>\n